01·Hotel & lobby
+40%brand recall
- Ambient scenting through the lobby
- Length of stay extended by 15%
- Guest loyalty scores up
Made in UK, built for the world
Make Every BrandUnforgettable.
With scent marketing
We craft signature scents and sensory experiences that make brand impressions unforgettable.
- Installed in 2 working days
- Diffuser included
- Fragrance included
- Installation included
- Signature scent in 2 weeks
- No equipment to buy
- UK-wide
What we do
Four essential ways scent marketing works
01
Commercial Scenting
Turn your physical space into a memorable brand experience with strategic ambient scenting.
02Scent Creation
Build an olfactory identity designed entirely around your brand, audience and emotional direction.
03Branded Products
Extend your scent identity into custom perfumes, candles, room sprays and premium branded products.
04Experiential Scenting
Create sensory moments for corporate events, launches, conferences and experiential campaigns.
Scent solutions by industry
Industries we serve
From retail stores and hotels to offices and events, every space has its own atmosphere, its own customer journey and its own opportunity to leave an impression. SCENTX blends science, strategy and craft to design experiences that influence how people feel, behave and remember every space they enter.
- Science
Scent is the only sense wired directly to the limbic system, where emotion and memory are formed. Everything we specify starts from how that actually works.
- Strategy
A fragrance without a brief is decoration. We define the outcome first — dwell time, perceived value, recall — and work backwards to the composition.
- Scent
Then the craft: the right composition, at the right intensity, delivered evenly, and maintained so it still performs in month twelve.
Not sure where to start?
Send us the size and type of your space and we will tell you what it needs — how many units, where they go and which fragrance direction suits it. The assessment is free and there is no obligation.
Scent marketing, UK-wide
Scent marketing built for British spaces
At SCENTX we craft immersive olfactory branding experiences that stop people in their tracks, spark emotion and keep a brand in mind long after the moment has passed. Every scent we specify is chosen against an objective — recognition, dwell time, perceived value — rather than a preference. It is scent branding built for the way British spaces are actually used, and priced so that a single shop can afford it as easily as a hotel group.
What every plan includes
£30per month, all in
Diffuser, fragrance and installation included.
2 daysto go live
From choosing a bank scent to installed and running.
IFRAcompliant oils
Phthalate-free, safety data on request.
UK-widecoverage
Single sites and multi-site rollouts.
- Retail
- Hotels
- Restaurants
- Gyms & Studios
- Offices
- Clinics
- Showrooms
- Events
- Developments
- Salons
Behind the scent
The science
Scent is the only sense connected directly to the brain’s limbic system — the centre for memory and emotion. Every other sense is filtered and rationalised on the way there. Smell is not.
That is the science behind ambient scent marketing: a carefully chosen fragrance can calm, energise or trigger a specific memory faster than anything a person sees or hears — and it does it below the level at which they are evaluating your marketing.
Impacting business through scent
The power of scent
From the hotel lobby to the shop floor to the balance sheet — what a considered scent programme actually moves.
02·Retail experience
+25%spend per visit
- A signature scent on the shop floor
- Improved customer engagement
- Positive brand association
03·The business impact
Measurableresults
- Higher revenue growth
- Improved customer satisfaction
- Reduced stress in the workplace
Scent marketing solutions
Key benefits
Improve brand recognition
Scent marketing strengthens recognition by creating one consistent sensory cue across every touchpoint — every site, every visit, every product that leaves with a customer.
01Create high-value perception
Fragrance signals quality before anything is said. The right scent elevates the atmosphere of a space and communicates refinement, care and exclusivity without a word of copy.
02Extend customer linger time
A well-crafted scent invites people to stay. By lifting mood and deepening comfort it slows the visit down — and a slower visit is a longer, more considered one.
03Attract new customers
A distinctive scent works as a quiet ambassador. It draws people in from a doorway, sparks curiosity, and gets remarked on in the reviews and conversations you never paid for.
04Enhance the customer experience
Scent shapes a first impression in an instant, below the level at which anyone is evaluating your marketing. It is the part of the experience people feel rather than assess.
05Encourage repeat business
Loyalty grows through emotion, and scent is a potent trigger for it. A returning customer recognises the air before they recognise the room.
06Pricing
Own it outright, or pay monthly
Buy the service once and own it, or take it on a fixed term with nothing to pay up front. Either way the diffuser, the signature scent oil, installation and maintenance are included.
Option 1
One-time investment
£4,000one-time payment
Own your signature fragrance service outright, with no ongoing fees and no long-term commitment.
- Paid once, owned outright
- No monthly fees
- No long-term commitment
Option 2
Fixed-term scenting contract
No upfront cost3-year fixed contract
Nothing to pay up front. A fixed monthly fee covers the equipment, the fragrance and everything around it for the length of the term.
- Scent diffuser
- Signature scent oil
- Installation
- Ongoing maintenance
- 8 hours of diffusion per day
Monthly fixed pricing
Sized on the air volume of the space, not just its floor area.
Regular Diffusion
Up to 100 m²
300 m³ · 10,500 ft³
£30/ month
A single room, a reception, a treatment room or a compact shop floor.
Most chosen
Medium Diffusion
Up to 160 m²
750 m³ · 26,498 ft³
£60/ month
A larger floor, a lobby, a studio or several connected rooms.
Large Diffusion
Up to 830 m² · 8,950 ft²
2,500 m³ · 88,000 ft³
On request
Full retail floors, hotel public areas and open-plan buildings.
Contact us for a quoteExtra Large Diffusion
Up to 800 m²
2,400 m³ · 85,000 ft³
On request
High-volume spaces needing more output than a single large unit.
Contact us for a quoteHVAC Scenting
Up to 1,700 m²
5,100 m³ · 180,000 ft³
On request
Scent delivered through the building's own air handling, for even coverage across every floor.
Contact us for a quote- Monthly pricing applies to the fixed-term contract and covers the diffuser, the signature scent oil, installation and ongoing maintenance.
- Every plan runs 8 hours of diffusion per day.
- Larger areas and HVAC integration are quoted per site after a free coverage assessment.
Our work
Every space tells a story
We create scent experiences for spaces where perception, atmosphere and customer experience matter.
Retail StoresWarm and approachable with a dry finish
Hotel & HospitalityComposed and slightly resinous
Office BuildingsBright, clean and low-intensity
Fitness CentresCool, mineral and persistent
Restaurant WashroomsClean and citrus-led, deliberately chosen not to compete with food
Events ScentingDistinctive and high-recall
Event GiftingWhatever your signature scent already is
Home ConstructionSoft, warm and domestic
Testimonials
What clients say
“The difference was obvious from the first week. People comment on how the place feels before they comment on anything else, and that was exactly what we were after.”
“Installation took an afternoon and we have not had to think about it since. The refills just arrive and the unit keeps doing its job.”
“We tried three fragrances in the space before choosing, which made the decision straightforward rather than a guess. The one we picked was not the one we expected.”
“The branded candles went into our client gifting and we are still getting messages about them months later. Best value item in the bag by a distance.”
Frequently asked questions
Everything you need to know
Scent marketing, custom fragrances, branded merchandise and what the monthly plans actually include. If your question is not here, ask us directly.
Scent marketing
Scent marketing is the deliberate use of fragrance in a commercial space to shape how that space feels and how strongly it is remembered. It works because of anatomy: smell is the only sense that reaches the brain's emotional and memory centres directly, without being filtered and rationalised first. A chosen fragrance in a lobby or a shop floor therefore registers as a feeling before anyone consciously evaluates it — which is why it can change how a visit goes even for someone who never noticed there was a fragrance at all.